Dealers admit that LED filament lamps are still lacking in the promotion of major markets, and the degree of recognition and acceptance is not high. However, there are also some LED lighting lamps that have achieved good results. They believe that the product market is vast and worthy of large-scale expansion.
Just after passing in June, friends who have been to the Guangzhou exhibition should be impressed. One of the products, the LED filament lamp, shows a very strong momentum, attracting the attention of many visitors. Some large companies, such as Dongshan and Hongli Optoelectronics, have exhibited such products and set off a wave of discussion among the public.
To put it bluntly, the LED filament lamp is a "shape" that combines the incandescent lamps of traditional lighting fixtures, and has the connotation of LED lighting - "God", a product with both forms and spirits. It can be called LED lighting products with new vitality, but also has a strong old feelings. Yapuer successfully transformed with the help of LED filament lamps; Zhejiang Deep Optoelectronics is developing and manufacturing LED filament lamps in an all-round way, and announced that it will become a leading enterprise in this field within two years... In the upstream, it has entered the “eyes” of major manufacturers. So, how does it react at the terminal?
General manager of
multi-product price advantage is not obvious factor to hinder <br> <br> Kunming good light Zhu Changxing said, in fact, LED lamp filament is not only appeared this year. Last year, manufacturers are doing, but development has been Debu how good. Therefore, he believes that the advantages of such products are not great. This year, it suddenly heats up, probably because of some conceptual promotion.
“For our dealers, these products are neither aesthetically pleasing nor limited in use. Of course, the light efficiency is still OK. If you want to go, the price is the key. The legendary advantage of using traditional lighting production equipment to reduce costs Not reflected, but the current price is generally too high, the impact on the terminal market is fatal, the general public will not choose such a product that is expensive and has no advantage, so the LED filament lamp is easily marginalized. Of course, If the price can be lowered, it is more cost-effective than LED bulbs. There is still some potential for development." Zhu Changxing expressed his views.
Gu Xiaoyang, director of the northeast region of Shifu Lighting, told the author: "LED filament lamp can not be said to be the progress or retrogression of the lighting industry. It is only to understand the different angles. It appears to cater to the nostalgic taste of the traditional lighting of the public. Traditional lighting fixtures have similar shapes and adopt energy-saving or LED concepts, which may be more easily accepted by the public, but for now, LED filament lamps are essentially indistinguishable from ordinary LED lamps."
According to Li Jia'an, an agent in Yunnan, from the perspective of the terminal market, it is difficult to achieve the goal of replacing the market share of LED ordinary light source products with LED filament lamps. First of all, this kind of product has no qualitative change compared with LED light source products such as bulbs and sharp bubbles. On the contrary, the price is relatively high, which is difficult to measure, let alone replace the market position of LED bulbs and energy-saving lamps. In addition, due to the shape and traditional incandescent lamps, some traditional light source manufacturers can use machines and molds, which is not an advantage. Bulbs and brackets can also be realized. Therefore, in general, LED filament lamps have no obvious advantages at present, and the market is basically waiting to see and try.
Efforts to promote small recognition is not high by <br> <br> and businesses communicate, reporters learned that the current LED lamp filament is not high in Taiyuan market acceptance, although very few manufacturers have produced LED lamp filament, but no efforts to promote Big. However, some optimistic dealers report that as long as the LED filament lamp technology is more and more perfect, the product is cost-effective, and the potential of the market in the future is huge.
Yan Songyue, general manager of Taiyuan Taitong Lighting, said that he has just started to operate LED filament lamps this year. The purchase volume is not too big. The biggest drawback is that the current price is still relatively high. Compared with wattage bulbs and LED filament lamps, 2 It is estimated that a bulb can buy an LED filament lamp.
Wang Jun, general manager of Shanxi Shengwang Lighting, who visited Guangzhou this year, expressed his views on LED filament lamps. “I just caught my eye. I feel that LED filament lamps should be fully promoted in the market. The sales volume must be very good. The group is huge."
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is not high <br> <br> new (Xiamen) Lighting manager Guo Xinyang
decorative lighting cost is greater than that, LED lamp filament is just a short-term gimmick, decorative lighting effect is greater than the lighting function, not a selling point, because the relatively high cost of LED lamp filament The application surface is also narrow, but the light effect is not necessarily high. "As far as I know, the only advantage of LED filament lamps is 360-degree full-angle illumination, which is impossible for LED bulbs." Guo Xinyang believes that the prospect of LED filament lamps is not optimistic.
However, Chen Li, the person in charge of the home lighting of the same Xiamen dealer, has different opinions. He believes that as long as the price is good, there is a market. “Before I saw some people in some clothing stores, I felt that the light effect was not very good. I don’t know if it was a problem of light decay, and the structure of the lamp body was not very stable. Some manufacturers came to the store to push this product. At that time There is no advantage in price and LED bulb light, so I am not very optimistic. Another problem is that the LED filament lamp is made of glass lampshade, and the breakage rate may be higher. But no matter what, as long as the product can be completed. When the price drops, there will always be a market."
LED bulb filament rise of LED lights no useless <br> <br> OSRAM Thang Long Zhengzhou Jintai Cheng Ma Xiaogang, general manager of the shop told reporters, LED lamp filament current market rarely, early last year, when there are few batches clerk It has been sold in the market, but in the past year or so, the market layout of LED filament lamps seems to have disappeared. Ma Xiaogang said: "The LED filament lamp is indeed a new technology in my opinion, but its selling point is only a conceptual gimmick. Compared with the LED bulb, there is not much difference in functionality except for the appearance. This year, the sales of the bulb lamp market has just started and improved, and the filament lamp has not been used."
Shi Jinliang, chairman of Shanghai Axi Lighting Co., Ltd. also expressed similar views: the application of LED filament lamps on the market is still limited. Shi Jinliang said: "The emergence of a new category and new products is always born under certain social needs. Everything has a process from small to large, from weak to strong, and eventually dies. LED The emergence of filament lamps will inevitably grow and develop, replacing one type of product and eventually being replaced by another."
